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Adverspew is emitted by Ernie Perich, president and creative director of Perich Advertising + Design in Ann Arbor, MI.
03-08-10 32 REASONS I KNOW I'M A TIRED, OLD, BALD AD HACK Telltale signs of a grizzled ad veteran
01-22-10 HOW TO GET A JOB HERE IN 2010 How to get a job here
12-18-09 INSERT WITTY HEADLINE HERE Fighting creative block
12-04-09 THINGS I'VE DONE ONCE BUT WON'T DO TWICE Lessons learned over the years
11-20-09 THEY'VE GOT A ONE-TRACK MIND All they care about is the ad
11-06-09 25% LESS GIBBERISH EMISSIONS Make your agency 25% more efficient
10-23-09 PROVE THAT NICE LADY WRONG Facing rejection
9-18-09 TRAVEL. FLOSS REGULARLY. WIN THE HEISMAN. Things I'd do if the good Lord above gave me a fresh start
8-14-09 BACK ON THE HORSE "The call" from Zappos
7-31-09 RIGHT IS WRONG Seeing the other side of an argument
7-17-09 WHY I GOLF SO MUCH The joy of golf
7-3-09 44 THINGS I'VE LEARNED Things I've learned since Sept. of '87
6-19-09 MAINTAINING A GOOD BUZZ Presenting work
6-5-09 33 THINGS I CAN’T GET ENOUGH OF Things I'd like to see more of
5-22-09 STRENGTH=WEAKNESS Your strength is your weakness
5-8-09 HAIRY IN ALL THE WRONG PLACES Don't call me lazy
5-1-09 SHOULDA, WOULDA, COULDA Hindsight is 20/20
4-24-09 TIME BANDITS Using time wisely at work
4-17-09 KISS YOUR BUTS GOODBYE Excuses
4-10-09 GOLF SHIRTS, SQUID AND DRIED MELON Variety is good
4-3-09 MY PITCH ABOUT PITCHES What I'd do if I ran a review to hire a new agency
3-27-09 WHEN SHARPIES FLY Working with passion
3-20-09 HUG AN ACCOUNT EXECUTIVE TODAY AEs are essential
3-13-09 THE ROAD TO SUCCESS IS PAVED WITH BAGELS How to double that pitiful starting salary in 18 months
3-6-09 THE YOUNG AND THE RESTLESS Young advertising people
2-27-09 ONE MOUTH VS. TWO EARS Listening
2-24-09 CLIENTS ARE LIKE CHEESEBURGERS Love your clients
2-13-09 ENOUGH SAID Don't say too much
2-6-09 OF BLABBERMOUTHS AND SHEEP Focus groups
1-30-09 SIMPLER IS CHEAPER IS BETTER IS DIFFERENT IS GOOD Spend your ad budget wisely
1-23-09 TULIPS. PUPPIES. AND SMILEY FACES. Give thanks for your job
1-16-09 NATIONWIDE STUPIDITY AND WASTE Most billboards suck
1-9-09 MR. CHIP ONMASHOLDER Good attitudes go far
12-19-08 YOUR AD WILL SELF-DESTRUCT IN 10 SECONDS The test of a good ad
12-12-08 SOME PEOPLE SHOULDN'T WEAR SPEEDOS Vacations
12-5-08 LET THERE BE RANTS Intro to Adverspew