Unignorable branding.
At Perich, we create brands that strike a nerve. Work that’s surprisingly simple. With visuals and messages that break through the clutter. Connect your brand to your target audience. And produce unignorable results.
Bank of Ann Arbor
Locally owned and operated, Bank of Ann Arbor has grown from one branch in 1996 to managing $3 billion in assets. Our latest “Quotes” campaign features life’s relatable moments that require BoAA’s helping hand.
Carl’s Golfland
Established in 1958, Carl’s Golfland is the land of golf plenty, with two stores and a thriving online presence. Since launching our national TV campaign, in-store sales doubled and e-commerce sales tripled.
Clayton & McKervey
A public accounting firm had an exciting story to tell. However, they were blending in, not standing out. Through a rebranding campaign, we helped them get noticed, share their passion, and make an impact on a global scale.
Crystal Mountain
This four-season resort destination in northern Michigan has it all, from snowboard terrain parks to poolside ziplines. Working individually and as a whole, the “Crystal Moments” campaign brings the Crystal Mountain experience to life.
Detroit Institute of Arts
The DIA has one of the best art collections in the United States. Instead of featuring reproductions of the DIA’s most famous works of art, our new branding campaign took a more approachable path.
Hurley Medical Center
As a public hospital, many would think Hurley’s level of care is substandard. Not true. Hurley’s independence enables an extraordinary combination of compassion and expertise. Hurley truly delivers what every new patient seeks–A breath of fresh care.
Plex
Through cutting-edge ERP software, Plex connects people, systems, machines and supply chains, automates business processes, tracks data, and delivers analytics. Sounds complicated, right? Our rebranding effort made it simple.
Sonic Lunch
Every Thursday at noon during the summer, downtown Ann Arbor rocks. We make sure this outdoor concert series gets heard, with fresh new design work every season.
Walsh College
Competition between business schools to attract students is always high. We found a way to help Walsh College stand out through a rebranding campaign. Armed with only a Sharpie marker and a notepad, we helped Walsh generate the highest enrollment in school history.
Logo Design
It’s more than just a pretty typeface. With each logo we design, dozens of alternatives are presented following a significant discovery and research stage in which the category and competitive set are audited.
Ready to roll?
Got questions? Want to chat without a sales pitch? Complete this form or email Ernie Perich directly at periche@perich.com.